Energy Marketing
Market your solar power profitably. We optimise your revenue streams: direct marketing, ZEV and exchange trading for maximum economic viability of your PV installation.
Market your solar power profitably. We optimise your revenue streams.
Key Takeaways
5 min read
Key Takeaways
5 min read- ZEV earns more per kWh Grid feed-in yields only 3.9–10.3 Rp./kWh depending on the quarter of 2026. In our project experience, a ZEV achieves 15–22 Rp./kWh.
- Secure plannable revenue ZEV secures plannable revenue for the full installation lifetime, ideal for sites with several consumers. vZEV (since 2025) connects several plots on the same service line through the grid operator's smart meters.
- Fixed prices via PPA Power Purchase Agreements guarantee fixed off-take prices over 5–10 years for large consumers from around 3 GWh annual consumption. Maximum planning security for long-term balance sheet planning.
- Professional portfolio management We take over forecast optimisation based on weather data, balancing energy market participation and monthly revenue reporting in full.
- 201 installations, market knowledge 53.7 MWp installed capacity from 201 installations (as of 2026-10). We know the Swiss energy markets from practice and recommend the optimal marketing mix for your installation.
Industrial and commercial PV installations frequently generate more power than the operation itself consumes. Feeding this surplus into the grid without a strategy means lost revenue potential: since 2026 feed-in has earned the quarterly BFE reference market price (for solar electricity 10.3 Rp./kWh in the first and 3.9 Rp./kWh in the second quarter of 2026), which offers no planning security over a 20-year installation lifetime. For maximum economic viability, we structure your marketing strategy on a turnkey basis: from selecting the right marketing channel through to ongoing portfolio management.
Why your marketing strategy determines economic viability
Since 2025, Swiss energy law has opened new opportunities for actively marketing your solar power.
The revised Energy Act (EnG) with the Mantelerlass establishes binding minimum supply obligations for grid operators and extends the ZEV model to the virtual ZEV (vZEV) and the Local Electricity Community (LEG, since 1 January 2026). At the same time, spot market prices on EPEX SPOT (Swissix) vary strongly by season: the market value of solar is markedly higher in winter than in summer. The SFOE publishes the current figures every quarter in its table of reference market prices. Professional portfolio management is decisive.
Whoever defines the marketing strategy today determines the economic performance of their installation for the next 20 years. We analyse your situation (installation size, self-consumption rate, grid area, risk appetite) and recommend the optimal combination of available channels.
The installation we planned and built for Balteschwiler AG in Laufenburg shows what is at stake. It delivers 3’091 kWp, generates 3’030 MWh a year and, after self-consumption, feeds 1.9 GWh into the grid. At that volume, 1 Rp./kWh more or less is worth CHF 19’000 a year.
Marketing channels compared
Six marketing options are available, individually or in combination. The right mix depends on your installation size, your location and your risk tolerance.
Which marketing channel suits your installation?
| Feature | Status quo | With Ampere Dynamic |
|---|---|---|
| Typical yield (Rp./kWh) | 3.9–10.3 (grid feed-in) | 15–22 (ZEV) or exchange price by season, plus 1–4 (GO) |
| Planning security | Low: quarterly, based on the BFE reference market price | High: long-term contracts available |
| Minimum requirement | None | ZEV: site use; LEG: municipality; PPA: from around 3 GWh consumption |
| Administrative effort | Minimal | We handle portfolio management in full |
| Market price risk | None (but no upside either) | PPA: no risk; exchange: seasonal, with management |
| Best suited for | Small installations as a starting point | Industrial installations from ~100 kWp for active marketing |
Further information on ZEV, vZEV and LEG as the legal framework for site solutions is available on our ZEV & LEG solutions page. Details on the foundation, your PV installation, can be found under Photovoltaics for Industry & Commerce.
Our marketing process
How we manage your energy marketing
Analysis & strategy selection
We analyse your installation, self-consumption rate, grid area and risk appetite, and recommend the optimal marketing mix.
- Load profile analysis and self-consumption rate
- Comparison of grid feed-in vs ZEV vs PPA vs direct marketing
- Economic viability calculation for each option
Contract structuring
We structure contracts with off-takers, grid operators and trading levels: legally sound and aligned with your installation's lifetime.
- ZEV contracts with site users
- PPA negotiation with commercial and industrial clients
- Grid registration and feed-in tariff clarification
Technical integration
We integrate metering systems and smart meters that transparently capture feed-in volumes, self-consumption and marketing flows.
- Smart meter integration for ZEV billing
- Real-time monitoring of energy flows
- Interface to the exchange trading platform
Ongoing portfolio management
We continuously optimise your feed-in volumes using weather forecasts, load profiles and market prices, and deliver monthly revenue reports.
- Forecast optimisation based on weather data
- Balancing energy market participation where technically eligible
- Monthly reporting: revenues, market prices, economic performance
Your next step: calculate your marketing potential
The optimal marketing strategy depends on your specific situation. We analyse your potential, from installation size and self-consumption through to your grid area, and develop the most economically viable solution together with you. Request an initial consultation: Request quote.
Further reading: Battery storage is a key component for marketing flexibility. Our commercial battery storage guide explains how storage opens up balancing energy market revenue alongside peak shaving.
For information on subsidies and one-time payments, see our Subsidies page. More on battery storage for self-consumption optimisation and the Electricity Act (Mantelerlass) can be found on the linked pages.