Energy Marketing
Market surplus solar power profitably — grid feed-in, exchange trading and self-consumption groups (ZEV) for maximum economic viability of your PV installation.
Market your solar power profitably — we optimise your revenue streams.
Key Takeaways
5 Min. Lesezeit
Key Takeaways
5 Min. Lesezeit- Up to 6x higher revenue Grid feed-in yields only 5–12 Rp./kWh with no planning security. Active marketing via ZEV achieves 15–22 Rp./kWh and exchange peaks reach up to 80 Rp./kWh, adding up to six-figure CHF amounts over 20 years.
- ZEV locks in stable returns ZEV secures plannable revenue for the full installation lifetime. vZEV (since 2025) extends this across multiple properties without physical cabling.
- PPAs guarantee 10–20 year prices Power Purchase Agreements lock in fixed off-take prices for 10–20 years for large installations from 500 kWp, providing maximum planning security for balance sheet planning.
- Active portfolio management included Forecast optimisation based on weather data, balancing energy market participation, and monthly revenue reporting are part of the ongoing service.
- 150+ installations, proven expertise With 50 MWp installed capacity, we know Swiss energy markets from hands-on experience and recommend the optimal marketing mix for your installation.
Industrial and commercial PV installations frequently generate more power than the operation itself consumes. Feeding this surplus into the grid without a strategy means lost revenue potential: the electricity works feed-in tariff typically pays 5–12 Rp./kWh and offers no planning security over a 20-year installation lifetime. For maximum economic viability, we structure your marketing strategy on a turnkey basis — from selecting the right marketing channel through to ongoing portfolio management.
Why your marketing strategy determines economic viability
Swiss energy law has opened new opportunities since 2025: the revised Energy Act (EnG) with the Mantelerlass establishes binding minimum supply obligations for grid operators and extends the ZEV model to the virtual ZEV (vZEV) and the Local Electricity Community (LEG, since 1 January 2026). At the same time, spot market prices of 40–80 Rp./kWh during peak hours are a structural feature of the Swiss market — not an exception.
Whoever defines the marketing strategy today determines the economic performance of their installation for the next 20 years. We analyse your situation — installation size, self-consumption rate, grid area, risk appetite — and recommend the optimal combination of available channels.
Marketing channels compared
Four marketing options are available — individually or in combination. The right mix depends on your installation size and risk tolerance.
Which marketing channel suits your installation?
| Criterion | Grid Feed-In | Active Marketing |
|---|---|---|
| Typical yield (Rp./kWh) | 5–12 (grid feed-in) | 15–22 (ZEV) or up to 80 (exchange) |
| Planning security | Low — set annually | High — long-term contracts available |
| Minimum installation size | None | ZEV: from site use; PPA: from 500 kWp |
| Administrative effort | Minimal | We handle portfolio management in full |
| Market price risk | None (but no upside either) | PPA: no risk; exchange: upside with management |
| Best suited for | Small installations or as starting point | Industrial installations from ~100 kWp for active marketing |
Grid feed-in suits residual volumes after self-consumption optimisation. ZEV is the most attractive option for sites with multiple electricity consumers: you achieve 15–22 Rp./kWh instead of 5–12 Rp./kWh, while your consumers pay less than the grid rate. Exchange trading offers upside potential through spot market participation but requires professional portfolio management. PPAs secure large installations from 500 kWp fixed revenues for 10–20 years — as with the Balteschwiler project at 3,092 kWp with 1.9 GWh annual surplus channelled into structured marketing.
Further information on ZEV, vZEV and LEG as the legal framework for site solutions is available on our ZEV & LEG solutions page. Details on the underlying asset — your PV installation — can be found under Photovoltaics for Industry & Commerce.
Our marketing process
How we manage your energy marketing
Analysis & strategy selection
We analyse your installation, self-consumption rate, grid area and risk appetite — and recommend the optimal marketing mix.
- Load profile analysis and self-consumption rate assessment
- Comparison of grid feed-in vs ZEV vs PPA vs direct trading
- Economic viability calculation for each option
Contract structuring
We structure contracts with off-takers, grid operators, and trading platforms — legally sound and aligned with your installation's lifetime.
- ZEV contracts with site users
- PPA negotiation with commercial and industrial clients
- Grid registration and feed-in tariff clarification
Technical integration
We integrate metering systems and smart meters that transparently capture feed-in volumes, self-consumption, and marketing flows.
- Smart meter integration for ZEV billing
- Real-time monitoring of energy flows
- Interface to exchange trading platform
Ongoing portfolio management
We continuously optimise your feed-in volumes using weather forecasts, load profiles and market prices — and deliver monthly revenue reports.
- Forecast optimisation based on weather data
- Balancing energy market participation where technically eligible
- Monthly reporting: revenues, market prices, economic performance
Your next step: calculate your marketing potential
The optimal marketing strategy depends on your specific situation. We analyse your potential — from installation size and self-consumption through to your grid area — and develop the most economically viable solution together with you. Request an initial consultation: Request quote.
For information on subsidies and one-time payments, see our Subsidies page. More on battery storage for self-consumption optimisation and the Swiss Energy Act EnG 2025 can be found on the linked pages.